Practice Diagnostic / independent practices
Make the next business decision with evidence.
Before you change marketing, pricing or the way the practice runs, understand what deserves attention—and what can wait.
The work
You run the practice. I investigate the business.
A practice can be busy and still leave the owner unsure where time and money should go next. I look at the figures and the operating context before recommending a change.
01 / Written findings
What can we support?
Separate observations, assumptions and explanations. If the evidence does not establish the main problem, the report says so.
02 / A useful choice
What can wait?
Identify work that needs attention, work that needs a better test, and work that does not yet have a reason to begin.
03 / Next 90 days
What happens next?
A sequenced plan with a named owner, dependencies, estimated effort and a way to check completion.
Who it fits
An established practice. A real business decision.
For owners of independent functional, integrative and medical practices who can share aggregate operating figures and are considering a business decision.
A new-practice launch, urgent cash rescue or clinical assessment needs a different scope. If this engagement is not useful, I will say so.
What I examine
Five connected questions
How people find you. What happens after an inquiry. How ongoing services work. Whether prices cover delivery costs. How much the business depends on your time.
These are areas to investigate, not a claim that any one is broken.
Thirty days / one fixed scope
Less than four hours from you.
01 / Establish the decision
45-minute kickoff. Agree the question, context and business figures.
02 / Examine the evidence
60 minutes budgeted for your aggregate inputs. I investigate; an optional 30-minute clarification resolves questions.
03 / Read, review, decide
Written findings and a 60-minute readout within 30 days. Receive the final report, source index and 90-day plan.
Planned owner participation: 195 minutes. Maximum: 239 minutes, including any further clarification. Track actual time and agree changes in writing before exceeding the scope.
Relevant operating experience
Judgment you can question.
I’m Henry Mobley III. As COO & Head of Fulfillment at The Dr. Z / Functional Medicine Academy, August 2023–November 2024, I worked directly with the founder, hired management across four functions, and built and analyzed CRM, onboarding, fulfillment and operating-review workflows.
That work informs how I examine a practice’s business. It does not establish a result for this offer. I test each explanation against your evidence.
Before you decide
The questions I would ask.
Do I need more leads?
Perhaps. We first compare demand, inquiry follow-through, offer costs and available time. A full calendar or a quiet month cannot answer that question alone.
What do I receive?
A standalone written report: a practice map, evidence-based findings, competing explanations, what can wait, and a sequenced 90-day plan. Each recommendation states its evidence, owner, dependencies and completion measure.
What if the figures are incomplete?
Mark them unknown. I explain what can be supported, what cannot, and the smallest useful next test. I do not turn missing evidence into a confident answer.
Why Henry?
I served as COO & Head of Fulfillment at The Dr. Z / Functional Medicine Academy, August 2023–November 2024. I worked directly with the founder, hired management across four functions, and built and analyzed CRM, onboarding, fulfillment and operating-review workflows. That is relevant operating experience; it is not evidence of results from this diagnostic product.
Why pay for a review when I can ask AI or an agency?
You can use either. Here, I reconcile the figures, test competing explanations and take responsibility for a written recommendation. The report stands on its own. You do not have to buy implementation from me.
Will you need patient information?
No. We use aggregate business totals and operating descriptions. Do not send patient names, medical histories, diagnoses, treatment notes or patient-level spreadsheets. Clinical decisions stay with qualified clinicians.
Can you guarantee revenue growth?
No. The fixed scope is the written analysis, included conversations and 90-day plan. Financial effects depend on evidence, implementation and market response. Delivery and cancellation terms are confirmed in the written scope before you decide.
What if I disagree?
Bring the evidence that challenges the finding. We review it together. I correct factual errors and revise a conclusion when the evidence warrants it.
Do you implement the plan?
You can carry it out yourself or give it to your current team. If separate implementation is useful and within my scope, we discuss it afterward. It is optional and separately agreed.
How do we start?
Send a business inquiry or book a 15-minute fit call. We check the decision, fee, timing, authority and access to business totals. An inquiry does not reserve a slot, create an agreement or subscribe you to marketing.
Will you work with a competitor?
Raise the concern during the fit call. We identify conflicts and agree confidentiality boundaries before an engagement. No exclusivity is implied.
How quickly will you respond?
My response target is one business day after an inquiry.
Your next step
Start with the decision you need to make.
$3,000 fixed. Thirty days. The written review stands on its own; optional implementation is separate. One initial paying engagement is planned so delivery can be checked before taking on more.
Ask whether this fitsSee the 15-minute fit callFree / no email needed
Five questions before you change the business.
Use these to decide what is worth investigating. A yes is a question to examine, not proof of a problem. Unknown is useful when a figure has not been measured.
Answers stay in this browser session. No score qualifies you for an engagement.
Synthetic illustration / not client data or a typical result
A useful report shows its reasoning.
The figures are a starting point. They are not the conclusion.
18 → 10 → 8 → 6
Inquiries → bookings → attended consultations → starts
Invented totals for illustration only. No actual practice or financial result is represented.
What the arithmetic says
| Transition | Illustrative ratio |
|---|---|
| Inquiry to booking | 10 / 18 = 55.6% |
| Booking to attendance | 8 / 10 = 80% |
| Attendance to start | 6 / 8 = 75% |
The count difference between inquiries and bookings is eight. We do not yet know whether these totals follow the same people over the same period. We cannot say that eight inquiries were lost.
What else could explain it?
Different reporting periods, repeat inquiries, a delay before booking, unsuitable inquiries, response time or scheduling friction. We need to compare those explanations with available capacity and delivery costs.
What we cannot conclude
These figures do not prove a primary business problem, sufficient demand, a need for more marketing, or recoverable revenue. There is no evidence-based reason to select a fix from these totals alone.
The next useful test
Define a group of unique inquiries and follow it through a complete booking window. Use aggregate counts by source and period, response time, booking lag and business reasons for not booking. Compare costs and capacity before recommending a change.
An illustrative 90-day sequence
Days 1–30: Agree definitions and reconcile aggregate records. Completion: every total has a source, period and counting rule.
Days 31–60: Choose one business test only if the reconciled evidence supports it. Name its owner, effort and decision threshold before beginning.
Days 61–90: Review what changed and what else might explain it. Continue, adjust or stop. Do not claim causation from timing alone.
This sequence illustrates the report structure. A client’s plan comes from their own evidence. No forecast is implied.
Ask whether this fitsTry the five questionsBusiness inquiry
Tell me which business decision is next.
$3,000 fixed. Thirty days. Less than four owner hours. No patient records.
Use the form below. Choose the decision, timing and scope so I can review fit before we speak.
Open the 15-minute fit-call calendar
Your inquiry and consent choices are stored by Squarespace and emailed to Henry at henry@hm3.io so he can respond. Booking uses Google Calendar. The optional three-part series is separate from inquiry contact; no ongoing newsletter is included. To withdraw a series request or ask about your information, email henry@hm3.io. Do not include patient information. Existing site analytics may record visits.

